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43-year-old’s bar for women’s sports brought in $1 million in 8 months

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In early 2022, Jenny Nguyen sat down to write a business plan for what would become The Sports Bra.

That’s her one-of-a-kind bar in Portland, Oregon, which only plays women’s sports on its TVs and pulled in nearly $1 million in revenue in its first eight months of business. At the time, it was a hypothetical venture — and Nguyen wasn’t confident that it would work.

https://www.cnbc.com/2023/10/18/the-sports-bra-7-word-motto-launched-lucrative-bar-for-womens-sports.html



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