Sharing ideas that do good

An entirely new category of shoes inspired by natural materials, and an ongoing mantra to create better things in a better way.

post-image
A native of New Zealand, Tim Brown was always well versed in the magical qualities of merino wool. Inherently curious, he began asking himself why such a remarkable, sustainable resource was virtually absent in the footwear industry. And with that spirit of wonder, the Allbirds journey began. After years of researching and tinkering, Tim teamed up with Joey Zwillinger, an engineer and renewables expert. Together, they crafted a revolutionary wool fabric made specifically for footwear. MADE FROM NATURE -The footwear industry often overlooks Mother Nature?s materials in favor of cheaper, synthetic alternatives. We think it?s time to change that. au.allbirds.com
What do you think?

You must be logged in to post a comment.
Comments
idea-2 @ 2018.03.22 7:13 AM
Yes- a very clever idea. Also recently posted on IdeaSpies by another admirer. By coincidence I am now visiting Hobart and just bought a merino and wallaby beanie!

Generic placeholder image

By Gillian Corban

22 March 2018

 
5 Like


Related Posts

Startup

post-image

Accelerating R&D in NSW
16 April 2021 by Madeline Cunn... 0 Comments
 
4 Like

Startup

post-image

TRANSFORMATION | How Luxembourg uses PPPs as part of its economic transformation toolkit
16 April 2021 by Maria MacNama... 0 Comments
 
1 Like

Startup

post-image

RePlated Ending Single Use Takeaway Containers
15 April 2021 by Bradley Delam... 0 Comments
 
2 Like