Sharing innovation to inspire action

Branding an Airport

So many airports looks the same as every other one.  The Jacksonville (Florida) airport has a clever idea to feature rocking chairs in acknowledgment that Florida is a favorite retirement destination, but also transforming the idea to the more contemporary idea that it's a destination that "rocks."  Also a comfortable place to sit!
What do you think?

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IdeaSpies @ 2020.01.17 2:05 PM
Good to see rocking chairs make a comeback!

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By sabrabrock

13 January 2020

5 Like

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