SHARING IDEAS THAT DO GOOD

Digital transformation of China's Terracotta Warriors

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The Qin Museum in the city of Xi’an, China is one of the largest mausoleum museums in the world, covering the mausoleum of the first emperor of China, Qin Shi Huang, with a total area of 2 million square meters. The museum houses the Terracotta Army – a collection of terracotta sculptures. 

In 2014, the Qin Museum initiated a digital transformation plan in response to the changing demands of customers in the digital age. The transformation initiative was a large-scale, disruptive initiative which focused on leveraging emerging technologies, including augmented reality (AR), Internet of Things (IoT), mobile technologies and social media, to satisfy modern expectations in an increasingly digital world.

https://www.businessthink.unsw.edu.au/articles/terracotta-warriors-digital-transformation

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By Lynn Wood

12 August 2020



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