Many crimes are typically committed for financial gain. The same applies to cybercrime which is being conducted more frequently for financial gain. Financial fraud incidences have increased in tandem with the enormous expansion in the usage of Mobile banking, Internet banking, Mobile Wallets, e-commerce, and online share trading. Israel is renowned for being a leader in Fintech innovation and cyber security. Also regarded as a “Start-up Nation” over the past three decades, she has been at the forefront of developing solutions that have improved the security of countries and even organizations. See six of the top companies from Israel: https://israeltrade.org.au/2022/07/27/israeli-trusted-solutions-in-financial-fraud-detection/
I’m an avid fan of David Brear and the whole 11:FS team (even Jimmy). Recently
David wrote about Features vs Feelings and JTBD (link below).It’s so obvious when you think about it. No-one wakes up
excited to get a loan, open a bank account or transfer money. There are however
triggers, whether emotional or transactional to make someone’s life better and
sometimes not their own.
For the Fintechs out there, have a read and think about what
your product is doing for your customers and how it can make their life better.
That’s how you win.
This week we’re going off road and into the ocean!
Ocean Impact Organisation announced their inaugural cohort
for their 2022 Accelerator Program which I’m proud to be supporting as a mentor.
What’s this got to do with Fintech? Well, there’s some loose
crossover, everyone’s a Fintech when it comes to money in and money out! But
really this is just a shout out for something great and impactful that’s
happening, so we don’t have to hear about how bad our stocks and crypto are
Check out the cohort here: https://www.ocean-impact.org/accelerator-program-2022-cohortAnd read the Press Release: https://bit.ly/3MowHT2