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Social media can be used to match you to your desired occupation

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Many people desire an occupation that aligns with who they are as an individual. New research has found evidence that occupations have distinctive psychological profiles, which can successfully be predicted from linguistic information unobtrusively collected through social media. 

These findings indicate that social media can be used to match people to their ideal occupation, with implications for career guidance for new graduates, disengaged employees, career changers, and the unemployed.

For jobs that are disappearing due to automation, a data-driven atlas could reveal which emerging occupations are aligned with those that are disappearing, based on one’s personality.

https://www.pnas.org/content/116/52/26459

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By Lynn Wood

28 December 2019

 
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