Peiso started with a question. How can an industry renowned for low profitability be more economically sustainable?
Over the following 10 years I developed and then trialled a new methodology of operating to answer this question.
Then others began to use it. It took three years to fully develop that.
Now, 10 years after I first asked the hardest question in Hospitality, Peiso is just 2 weeks away from launch
and finalist in Beam-Suntory's ideas lab competition.
One you can vote for.
check out my story here.